Email Calculator

Email marketing teams in 2026 still rely on spreadsheets for reporting, lacking a cohesive strategy according to Email Calculator, a new analytics platform that integrates with 55+ email service provi…

Email marketers can calculate unsubscribe rate by dividing unsubscribes by delivered emails and multiplying by 100. A rate under 0.2% is considered healthy, while rates above 0.5% warrant investigatio…